If you go to Google and type the term SERP Management, or the term Contact a Web Developer, or even the term Maximum Keyword Effectiveness, you’ll find Wandzilak Web Design leading the way.

The reason for this is that our experience in the SEO/SEM industry empowers our team to create and optimize web pages and content that quickly move up in the SERPs.

What Does SERP Stand For?
SERP stands for Search Engine Results Page.

SERP Management or SEO SERP Management refers to web page and content optimization strategies and techniques used to promote your website’s position within a search index.

A number of factors influence a website’s ranking in search engine results pages (SERPs). Some of the most important factors include the quality and relevance of the website’s content, the html structure and organization of the website, and the number and quality of links from other websites.

The exact algorithms and ranking factors used by search engines to determine the ranking of a website are complex and constantly changing, but these are some of the main factors that are taken into consideration.

A simple approach to latent semantic indexing and analysis.. is there ever really such a thing? We believe there is. Our approach to search engine optimization is very straight forward and direct. Studies show that use of concise, highly descriptive content results in outstanding search engine result positioning, and ultimately results in more traffic.

Our websites maximize search engine result positioning potential by first building on W3C (World Wide Web Consortium) standards based markup code which we continuously validate during development. Code structures and syntax are very important SEO matrices. We also employ xhtml standards to ensure compatibility between devices and browsers. Then we tailor your content to be more appealing to the search engines.

One example of this tailoring is a technique called “Absolute Positioning”. Absolute positioning allows large amounts of text to be placed at the top of your source code, before other scripts and html code regardless of where that text content is displayed to the rendered page. Techniques like absolute positioning and others ensure that your content is delivered to the search engines in the most desirable manner.

Read below for more on just how Wandzilak Web Design does SEO right.

The Right Stuff
Welcome to The Next Level of Technical SEO

URL Canonicalization

We make certain that your public domain is referenced by one DNS zone record only. By default your website would be available by either address, yoursite.com or www.yoursite.com. A quick 301 redirect in the .htaccess file points any traffic requesting “yoursite.com” to “www.yoursite.com”.

Keyword Niche Terms and the Low Hanging Fruit

Many terms may be related to your site that are searched a bit less frequently but can result in greater visit to conversion ratios. Your domain authority is put to good use when you create long tail search terms. Specific data is concise data.

Local Business Targeting with Geo-Tags

Take advantage of your business address by adding its longitude and latitude to your website using geo-location meta tags (geo-tags).  The result will be that your website will show up higher in the SERPs for people who are geographically close to you.

Keyword Discovery and Market Analysis

Which words work best? Through use of common, often free tools and a bit of industry research, your most effective terms are easily discovered. Additionally, these keywords can be applied to structure elements including the Page Title, URL or Directory Silo, and the Header Text also referred to as the H1 tag.

Including keywords in each of these three structure elements assures a maximum keyword effectiveness index rating.

Concise File Naming Conventions

Concise is the objective. To further help the search bots position your pages, name them as specifically as possible. By using a file name that contains keywords, your page is considered by the search engines to be more authoritative than if the file name were just something like index.php?id=123.

Techniques like these along with others, absolutely result in better positioning of your web pages on Google, Bing and Yahoo.

Why choose Wandzilak Web Design as your SEO SERP Management firm? As consultants we are SEO savvy. We study the latest techniques and white hat practices. Wandzilak Web Design’s expertise in SERP management has yielded a current SEO portfolio of satisfied clients who all enjoy SERPs as high as number one for their target terms.

Our Clients Love Our Work
We’re Sure You Will Too!